Programme Agenda for OOH Conference

4:30 PM – Registration

5:00 pm – Keynote Address – Chris O'Donnell – CEO , Asia Pacific, Kinetic.

Panel Discussions:

Session 1:
5:30 PM– 6:15 PM-How will OOH realize its true potential as a medium that walks the talk. (Talent and Professionalism will drive the next decade).
Panelists:
Amitesh Rao-- Director – Brand & Media, MTS India
Arminio Ribeiro -- CEO Madison OOH Media Group
Hemanth Shah
Managing Director, Lintas Initiative Outdoor & President – OOH Initiatives at Lintas Media Group.
Rajul Kulshreshtha – MD - Kinetic
Sunder Hemrajani – MD – Times OOH

Session 2:
6:15 PM – 7:00 PM - Effectiveness of OOH Media - Time for a result oriented approach
Panelists:
Ishan Raina –CEO & MD – OOH Media
Ajay Kakar- CMO, Financial Services – Aditya Birla Group
Praveen Vadhera – Country Head – Media, 141 Wallstreet
Moderator- Harjaap Singh Maan – MD – Proof –of – Performance
Nabendu Bhattacharya – Managing Director, Milestone Brandcom

Session 3:
7:00 PM – 7:45 PM - Screenization of OOH- Digital screens interaction with mobile creates a new paradigm
Panelists:
Ashish Bhasin-- Chairman & CEO, South East Asia,, Aegis Media – Moderator
Vishakha Singh – Executive Director – Aurora Comms
Kaushik Tanna – Co Founder & MD – Real Time Interactive Media
Rajan Mehta – Founder & MD – Live Media