1. The Indian Digital Media Awards 2011 (hereafter referred to as IDMA 2011) recognise excellence by organisations and individuals for their work in India's growing digital media sector.

2. The Submission of the Entry Form assumes that you have carefully read the IDMA 2011 terms and information and agree to abide by them.

3. The following is the procedure for submitting forms:

a. Forms must be submitted online only. Please be careful while filling in the form as incorrect and incomplete forms will work against your entry at the time of judging. The forms must be filled only in English.
b. Note: we will not accept any CDs/ DVDs, screenshots, posters etc or any material in physical form. All work must be showcased on the internet only. If necessary, please create a microsite specially for IDMA. In case of gaming and mobile advertising/apps, powerpoint slides or a short video film can be put on the website.
c. The entry will be deemed accepted only when the entry fee as detailed in #13 below reaches our Mumbai/Delhi NCR office.

4. Entrants are expected to ascertain that the entries put up on the web can be viewed on multiple browsers and platforms (including the Mac). The organisers will not contact entrants in case an entry cannot be viewed. The works should be resident on the microsites till June 30, 2011.

5. If the viewing of the entry material requires registration and or a username-and-password, please create a simple user id and password and state it very clearly in the justification field..

6. For mobile campaigns and apps that need to be viewed on devices like iPads and iPhones, the entry must be accessible on the device. In case the device for which an app has been made is not available easily with the organisers and or jury, the organisers may write to the entrant and request for making available the device on the date of judging (in Mumbai and/or New Delhi).

7. For social media campaigns that are no longer active, screenshots and text of messages must be highlighted on a microsite.

8. For non-English language advertising, the justification field in the entry form must be accompanied with the translation into English.

9. Please note: we are not accepting entries for the Hall of Fame categories of the India Digital Media Awards 2011. No entry and no entry fee should to be sent for the same.

10. To be eligible,work of the entrant must have been used/deployed between 0000 HRS January 1, 2010 and 1159 HRS on December 31, 2010.

11. In case of Best Integrated Digital Campaign, the URL provided must feature all the creatives that support the entry.

12. The justification must be entered in the space provided on the form. It can be written in point form.

13. Entry Fees:

a. There is no limit to the number of entries a digital/creative agency, organisation, or individual can send us but an all-inclusive, non-refundable entry fee should be sent after submitting the entry. The cheque/demand draft (payable at par in New Delhi or Mumbai) should be drawn in favour of 'Adsert Web Solutions Private Ltd'.
b. The entry fee is of Rs 3,000 (Rupees Three Thousand Only).
There is an incentive for sending multiple entries:
10-19 entries: 10% discount;
20-29 entries: 20% discount,
30-50 entries: 30% discount,
Unlimited entries: Rs 125,000.

c. Non-Delhi or Non-Mumbai, non-payable at par cheques will NOT be accepted. The entry fees cannot be submitted in cash.
d. Entry will be accepted only on realisation of cheque(s).
e. We repeat: Entry fees (and entries) will not be accepted for Hall of Fame awards

14. The IDMA jury will comprise eminent individuals from all walks of life. The decision of the jury is final and binding. Any form of canvassing for the awards will disqualify an entrant.

15. All entries must be completed online before 2pm on Friday, April 29, 2011. The deadline will not be extended. Note: entries will be considered accepted only upon realisation of the cheque/draft with the entry fee. The last date of April 29 indicates that cheque/DD must be received by our office by that date. The forms can be submitted online 24x7. The cheques must reach our Mumbai or Noida office between Monday and Friday, 11am to 5pm. Cheques/DDs can also be sent by courier to our Noida or Mumbai office. Please address envelope contain cheque/DD to Ms Meenakshi Arora and clearly superscribe envelope with 'IDMA 2011 ENTRY FEE'. Our Delhi and Mumbai office addresses are stated below.

16. If you do not view a 'Success' screen after submission of an entry, there has been an error at the backend. Please resubmit the entry. On the submission of an entry, other than the success screen, you will also be sent an email acknowledging your entry with the details you have entered. Note in case we receive two entries for the same work, only the one received last will be considered for judging.

17. All entries submitted will become a property of the exchange4media group. Submission of entry also authorises the exchange4media group to use images and/or audio/video clips of up to 2 minutes from a single entry for use on broadcast television (free-to-air, pay, cable, satellite, DTH, FTA, mobile, out-of-home, internet or any other digital medium for the purpose of promoting or reporting the awards) with due credits.

18. We presume that all entries sent to us are based on original work. The submission of entry guarantees that the entry is original. If any entry is found to plagiarised, the entry will be disqualified.

19. The exchange4media group is a mere custodian of the Indian Digital Media Awards 2011. At no stage of the jury meetings will anyone from the exchange4media group team be part of the decision-making process.

Our address:

New Delhi NCR/Noida: B-20, Sector 57, Noida 201 301. Telephone: 0120-4007700

Mumbai: 3/301 Kakad Bhavan, 3rd Floor, 11th Street, Opposite Gaiety-Galaxy Cinemas, Bandra West, Mumbai 400 050. Telephone: 022-26403303/09