Jan 15th, 2018
Stein Auditorium, India Habitat Centre, New Delhi.
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AIM-Association of Indian Magazines and exchange4media present the 2nd edition of Magzimise Awards- Rewarding Excellence in Advertising in Magazines, the first ever exclusive magazine marketing awards of India.

For years, magazines have been used to communicate with a wide range of audience. Magazines are one of the most effective mediums for targeted marketing.

Magzimise Awards celebrate innovation and creativity across all magazines in India and recognize the efforts of creative agencies, media agencies, publishers and brands that go behind creating these campaigns under 2 broad categories: Media and Creative.

Magzimise Awards 2017 will honor campaigns which have been executed from 1st October 2016 to 31st September 2017.

CATEGORIES

Creative

  1. Best Art Direction
    Best use of typography, illustration, image or overall art direction in Magazine advertising.
  2. Best Copywriting
    Best use of copywriting in Magazine advertising.
  3. Best Creative Advertising- Single Ad or Campaign
  1. Consumer Durables
  2. Consumer Non- durables / FMCG.
  3. Telecom & Technology
  4. Education
  5. Banking & Finance.
  6. Not for Profit /Public Service
  7. B2B
  8. Entertainment & Media
  9. Lifestyle & Luxury
  10. Automobiles & Auto Accessories
  11. Real Estate
  12. Interiors and Furnishing.
  13. E-Commerce, Online Media, Mobile apps
  14. Retail
  15. Travel, Tourism, Hospitality
  16. Fashion & Fashion Accessories
  17. Beauty & Cosmetics
  18. Food & Beverages

Media

  1. Best Contextual Magazine Advertising
    A single ad or campaign that makes the best use of editorial environment for magazine advertising.


  2. Best Innovation in Magazine Advertising
    A single ad or campaign that makes use of magazine/s in the most innovative manner.


  3. Best Advertorial
    An ad or a campaign which uses an advertorial as a medium to promote the brand in the most effective manner.


  4. Best Integrated Magazine Ad or Campaign
    A single ad/ campaign that uses magazine as the primary medium and uses other traditional or contemporary mediums to amplify the campaign via an integrated approach.


  5. Best Direct Response Advertising
    A single ad or a campaign aimed at generating direct response from the target audience.
RULES
  • Entries must have been created and produced in India.
  • Entries must have been published in an Indian magazine.
  • Entries must have run between 1st October 2016 to 31st September 2017.
  • All entries should be submitted before November 25, 2017
  • Entry must be in one of languages mentioned in the Eighth Schedule of the Constitution of India.
  • All non-English entries must be accompanied by an English translation.
  • Same work can be entered in as many categories as applicable
  • A ‘Campaign’ consists of a minimum of 2 and maximum of 5 advertisements.
  • The submission of the entry assumes that entrants have carefully read the terms and other information and agree to abide by them.
  • The organizers may contact the entrant/client related to any entry at the request of the jury at any time during the voting process should any questions about the implementation or presentation of the work arise.
  • The award-winning entries are selected by a jury appointed by exchange4media and AIM.
  • At all judging stages, a judge’s vote will not be counted for any entry submitted by his or her own company(ies).
  • The decision of the jury in all matters relating to awards will be final and binding.
JURY

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PARTNERS

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