CATEGORY: CREATIVE |
S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Live young live free |
FCB Interface Communications Pvt. Ltd. |
Mahindra and Mahindra LTD |
A01. Automotive Products & Services |
2 |
Droom - How Technology Beat Humans! |
Contract Advertising India Pvt Ltd |
Droom Technology Pvt. Ltd. |
A01. Automotive Products & Services |
3 |
Volkswagen - Selling an attitude to sell the Polo |
Mudra Online Technologies Private Limited |
Volkswagen Group Sales India Pvt. Ltd. |
A01. Automotive Products & Services |
4 |
H for Honda |
Dentsu One Pvt. Ltd. |
Honda Cars India Ltd. |
A01. Automotive Products & Services |
5 |
TUV300 |
FCB Interface Communications Pvt. Ltd. |
Mahindra and Mahindra LTD |
A01. Automotive Products & Services |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Jaquar Melt The Day Away |
Enormous Brands |
JAQUAR |
A03. Consumer Durables |
2 |
JK PrimaxX TVC |
Basic4 Advertising Pvt.Ltd. |
JK Cement Ltd. |
A03. Consumer Durables |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Gurdeep Singh & Daughters |
Star India |
Star Plus |
A04. Corporate Image |
2 |
Reliance Mutual Funds - wealth sets you free |
Basecamp India Communications Pvt. Ltd. |
Reliance Mutual Funds |
A04. Corporate Image |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Gurdeep Singh & Daughters |
Star India |
Star Plus |
A05. CSR & Social Welfare |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Cricbuuzz - Cricket ka Keeda |
Times Internet Limited |
CRICBUZZ |
A06. E-Commerce & Web Services |
2 |
Droom - How Technology Beat Humans! |
Contract Advertising India Pvt Ltd |
Droom Technology Pvt. Ltd. |
A06. E-Commerce & Web Services |
3 |
Hotstar - Champions Forever |
Enormous Brands |
Hotstar - Champions Forever |
A06. E-Commerce & Web Services |
4 |
The Gap In The World |
Brave New World |
The Roadster Life Co. |
A06. E-Commerce & Web Services |
5 |
Shopclues Maha-Bharat Diwali Sale |
Enormous Brands |
ShopClues |
A06. E-Commerce & Web Services |
6 |
Shayad.com se nikaliye aur Shaadi.com pe aayiye TV campaign |
People Interactive Private Limited |
Shaadi.com |
A06. E-Commerce & Web Services |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Champions Forever |
Enormous Brands |
Hotstar - Champions Forever |
A07.Entertainment & Media |
2 |
Gurdeep Singh & Daughters |
Star India |
Star Plus |
A07.Entertainment & Media |
3 |
FUKREY RETURNS |
Excel Entertainment Pvt Ltd |
FUKREY RETURNS |
A07.Entertainment & Media |
4 |
Star Bharat - Burn Your Fears |
Star India Pvt Ltd |
Star Bharat |
A07.Entertainment & Media |
5 |
Jawab dene ka waqt aa gaya hai |
Sony Pictures Network India |
Sony Entertainment Television |
A07.Entertainment & Media |
6 |
&TV - The Voice India Launch |
&TV |
&TV - The Voice India |
A07.Entertainment & Media |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Godrej Cinthol Cool |
Creativeland Asia |
Godrej Cinthol |
A08. FMCG - Personal & Home Care |
2 |
Godrej Expert Rich Creme - Get festive ready with “Expert Dekhbhaal†|
Madison |
Godrej Expert Rich Creme |
A08. FMCG - Personal & Home Care |
3 |
Godrej Cinthol - Original |
Creativeland Asia |
Godrej Cinthol |
A08. FMCG - Personal & Home Care |
4 |
Nivea Female Body Deodorizer |
FCB Interface |
Nivea Female Body Deodorizer |
A08. FMCG - Personal & Home Care |
5 |
LAL HIT - Monthly Kitchen Cleaning TVC |
GCPL |
LAL HIT |
A08. FMCG - Personal & Home Care |
6 |
Godrej No1 - Tyoharo ki Khaas Taiyaari |
Madison |
Godrej No 1 |
A08. FMCG - Personal & Home Care |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Manyavar_NayeRishteNayeVaade |
Shreyansh Innovations P Limited |
Manyavar |
A010. Jewellery, Fashion & Lifestyle |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
The Gap In The World |
Brave New World |
The Roadster Life Co. |
A011. Retail |
2 |
OLX - Aagey Badho |
Enormous Brands |
OLX |
A011. Retail |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
MMT Assured |
MakeMyTrip |
MakeMyTrip.com |
A013. Travel, Tourism & Leisure |
2 |
Only At Club Mahindra |
FCB Interface |
Club Mahindra |
A013. Travel, Tourism & Leisure |
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CATEGORY: MEDIA |
S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Star Plus - Nayi Soch |
Mindshare |
Star Plus |
B01. Best Integrated TV Campaign |
2 |
Connecting millions of Indians Together - Jio IPL |
Jio |
Jio |
B01. Best Integrated TV Campaign |
3 |
Live Match |
Madison Communications Pvt. Ltd |
Crompton |
B01. Best Integrated TV Campaign |
4 |
Pro Kabaddi League Season 5 |
Star India Pvt Ltd. |
Star India Pvt. Ltd |
B01. Best Integrated TV Campaign |
5 |
Nimki Mukhiya - Launch |
Star India Pvt Ltd |
Star Bharat |
B01. Best Integrated TV Campaign |
6 |
NEXA Journeys on Asian Highway 1, Driven by S-Cross |
Worldwide Media |
Worldwide Media Pvt. Ltd. |
B01. Best Integrated TV Campaign |
7 |
Lux Golden Rose Awards |
Mindshare |
Lux |
B01. Best Integrated TV Campaign |
8 |
Mutual Funds Sahi Hai |
DENTSU X |
AMFI |
B01. Best Integrated TV Campaign |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Star Plus - Nayi Soch |
Mindshare |
Star Plus |
B02. Best Launch/Re-Launch Strategy for a product/service |
2 |
Mutual Funds Sahi Hai |
DENTSU X |
AMFI |
B02. Best Launch/Re-Launch Strategy for a product/service |
3 |
BBLUNT Bollywood's Hair Secrets Revealed |
Madison |
BBLUNT Salon Secret |
B02. Best Launch/Re-Launch Strategy for a product/service |
4 |
Star Bharat - Launch |
Star India Pvt Ltd |
Star Bharat |
B02. Best Launch/Re-Launch Strategy for a product/service |
5 |
Dont cook wednesday |
Mindshare |
Pizza Hut |
B02. Best Launch/Re-Launch Strategy for a product/service |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
FUKREY RETURNS |
Excel Entertainment Pvt Ltd |
FUKREY RETURNS |
B03. Best Integration of Brand & Movie |
2 |
Bournvita powers Dangal |
MATES |
Bournvita |
B03. Best Integration of Brand & Movie |
3 |
Sugar Free with Chef |
MATES |
Sugar Free |
B03. Best Integration of Brand & Movie |
4 |
Bajaj almond drops with Bahubali 2 |
MATES |
Bajaj almond drops |
B03. Best Integration of Brand & Movie |
5 |
Dr Fixit with Bahubali 2 |
MATES |
Dr. Fixit |
B03. Best Integration of Brand & Movie |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Star Plus - Nayi Soch |
Mindshare |
Star Plus |
B04. Best Integration of Digital Content with TV |
2 |
Organ donation initiative |
Madison Media |
Fortis Organ donation initiative |
B04. Best Integration of Digital Content with TV |
3 |
NEXA Journeys on Asian Highway 1, Driven by S-Cross |
Worldwide Media |
Worldwide Media Pvt. Ltd. |
B04. Best Integration of Digital Content with TV |
4 |
30 million touches – Jio KBC |
Jio |
Jio |
B04. Best Integration of Digital Content with TV |
5 |
Godrej No1 - An Ode to the No 1 Beauty of Punjab |
Madison |
Godrej No 1 |
B04. Best Integration of Digital Content with TV |
6 |
Ghanti Bajao |
ABP News Pvt. Ltd. |
ABP News- Ghanti Bajao |
B04. Best Integration of Digital Content with TV |
7 |
EYES ON STYLE |
Lifestyle and Media Broadcasting Limited |
Vogue Eyewear |
B04. Best Integration of Digital Content with TV |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
BBLUNT Bollywood's Hair Secrets Revealed |
Madison |
BBLUNT Salon Secret |
B05. Best Use of Entertainment Channel |
2 |
Lux Golden Rose Awards |
Mindshare |
Lux |
B05. Best Use of Entertainment Channel |
3 |
When KBC sang Rin’s Anthem |
Mindshare |
Rin KBC |
B05. Best Use of Entertainment Channel |
4 |
Super Mrs ka super market |
Mindshare |
Grofers |
B05. Best Use of Entertainment Channel |
5 |
Godrej No1 - Tyoharo ki Khaas Taiyaari |
Madison |
Godrej No 1 |
B05. Best Use of Entertainment Channel |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Star Plus - Nayi Soch |
Mindshare |
Star Plus |
B06. Best Use of Influencers/Celebrities |
2 |
BBLUNT Bollywood's Hair Secrets Revealed |
Madison |
BBLUNT Salon Secret |
B06. Best Use of Influencers/Celebrities |
3 |
Bappa Majha |
Madison Communications Pvt. Ltd |
Gowardhan Ghee |
B06. Best Use of Influencers/Celebrities |
4 |
Gurdeep Singh & Daughters |
Star India |
Star Plus |
B06. Best Use of Influencers/Celebrities |
5 |
Brand Integrations on Celebrity Talk Shows Bring Alive Brand Propositions |
Madison Communications Pvt. Ltd |
TVS StaR City+ |
B06. Best Use of Influencers/Celebrities |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Slime |
Madison Communications Pvt. Ltd |
Fevicol |
B07. Best Use of Kids Channel |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Bappa Majha |
Madison Communications Pvt. Ltd |
Gowardhan Ghee |
B08. Best Use of News Channel |
2 |
Organ donation initiative |
Madison Media |
Fortis Organ donation initiative |
B08. Best Use of News Channel |
3 |
The Need of the Hour |
Madison Communications Pvt. Ltd |
Indian Oil |
B08. Best Use of News Channel |
4 |
Happy Price Combos |
Madison Communications Pvt. Ltd |
Mc Donalds |
B08. Best Use of News Channel |
5 |
News Wiz |
Madison Communications Pvt. Ltd |
TATA Salt |
B08. Best Use of News Channel |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Godrej Cinthol - Original |
Creativeland Asia |
Godrej Cinthol |
B09. Best Use of Regional Entertainment Channel |
2 |
Bappa Majha |
Madison Communications Pvt. Ltd |
Gowardhan Ghee |
B09. Best Use of Regional Entertainment Channel |
3 |
An Ode to the No1 Beauty of Punjab |
Madison |
Godrej No 1 |
B09. Best Use of Regional Entertainment Channel |
4 |
Sunlight - Bangla Guner Rang |
Mindshare |
Sunlight detergent |
B09. Best Use of Regional Entertainment Channel |
5 |
Godrej Expert Rich Creme - Get festive ready with “Expert Dekhbhaal†|
Madison |
Godrej Expert Rich Creme |
B09. Best Use of Regional Entertainment Channel |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Star Plus - Nayi Soch |
Mindshare |
Star Plus |
B010. Best Branded Content on TV |
2 |
Pro Kabaddi League Season 5 |
Star India Pvt Ltd. |
Star India Pvt Ltd |
B010. Best Branded Content on TV |
3 |
Slime |
Madison Communications Pvt. Ltd |
Fevicol |
B010. Best Branded Content on TV |
4 |
ICC Champions Trophy'17 |
Star India Pvt Ltd. |
Star India Pvt. ltd |
B010. Best Branded Content on TV |
5 |
Happy Price Combos |
Madison Communications Pvt. Ltd |
Mc Donalds |
B010. Best Branded Content on TV |
6 |
When KBC sang Rin’s Anthem |
Mindshare |
Rin KBC |
B010. Best Branded Content on TV |
7 |
Super Mrs ka super market |
Mindshare |
Grofers |
B010. Best Branded Content on TV |
8 |
BBLUNT Bollywood's Hair Secrets Revealed |
Madison |
BBLUNT Salon Secret |
B010. Best Branded Content on TV |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Star Plus - Nayi Soch |
Mindshare |
Star Plus |
B011. Best Use of Sports channel |
2 |
Live Match |
Madison Communications Pvt. Ltd |
Crompton |
B011. Best Use of Sports channel |
3 |
Mutual Funds Sahi Hai |
DENTSU X |
AMFI |
B011. Best Use of Sports channel |
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CATEGORY: BROADCASTERS |
S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
&pictures Republic Day Premiere RUSTOM Campaign |
ZEE ENTERTAINMENT ENTERPRISES LTD. |
&pictures |
C01. Best Launch/Re-Launch of a Program/Channel |
2 |
&TV - The Voice India Launch |
&TV |
&TV - The Voice India |
C01. Best Launch/Re-Launch of a Program/Channel |
3 |
Launch Campaign of Star Gold Select |
Star India |
Launch Campaign of Star Gold Select |
C01. Best Launch/Re-Launch of a Program/Channel |
4 |
Jawab dene ka waqt aa gaya hai |
Sony Pictures Network India |
Sony Entertainment Television |
C01. Best Launch/Re-Launch of a Program/Channel |
5 |
Om Shanti Om - Launch |
Star India Pvt Ltd |
Star Bharat |
C01. Best Launch/Re-Launch of a Program/Channel |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Game Of Thrones Season 7 |
Star India Pvt Ltd |
Star India Pvt.Ltd |
C02. Best Program Promotion Strategy - C02.01 Best Digital Strategy |
2 |
India's Best Judwaah Digital Campaign |
ZEE ENTERTAINMENT ENTERPRISES LTD. |
ZEE TV |
C02. Best Program Promotion Strategy - C02.01 Best Digital Strategy |
3 |
Aisi Deewangi Digital Campaign |
ZEE ENTERTAINMENT ENTERPRISES LTD. |
ZEE TV |
C02. Best Program Promotion Strategy - C02.01 Best Digital Strategy |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
BIGG BOSS 5 |
Viacom18 |
Colors SUPER ( VIACOM18) |
C02. Best Program Promotion Strategy - C02.03 Best Print Strategy |
2 |
India's Best Judwaah Print Campaign |
Zee Entertainment Enterprise limited |
Zee TV |
C02. Best Program Promotion Strategy - C02.03 Best Print Strategy |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Viacom18 Toilet On ground campaign |
Viacom18 Motion Pictures |
Viacom18 Motion Pictures |
C02. Best Program Promotion Strategy - C02.04 Best on-ground Strategy (B2C) |
2 |
Films to see before you die |
Star India Pvt Ltd |
Star Movies Select HD |
C02. Best Program Promotion Strategy - C02.04 Best on-ground Strategy (B2C) |
3 |
Dangal IMC |
Zee Entertainment Enterprise limited |
Zee TV |
C02. Best Program Promotion Strategy - C02.04 Best on-ground Strategy (B2C) |
4 |
&TV - Bhabiji Ghar Par Hai |
&TV |
&TV - Bhabiji Ghar Par Hai |
C02. Best Program Promotion Strategy - C02.04 Best on-ground Strategy (B2C) |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Viacom18 Toilet Integrated Campaign |
Viacom18 Motion pictures |
Viacom18 Motion Pictures |
C02. Best Program Promotion Strategy - C02.06 Best Integrated Marketing Strategy |
2 |
Nimki Mukhiya - Launch |
Star India Pvt Ltd |
Star Bharat |
C02. Best Program Promotion Strategy - C02.06 Best Integrated Marketing Strategy |
3 |
Star Bharat - Launch |
Star India Pvt Ltd |
Star Bharat |
C02. Best Program Promotion Strategy - C02.06 Best Integrated Marketing Strategy |
4 |
Dangal IMC |
Zee Entertainment Enterprise limited |
Zee TV |
C02. Best Program Promotion Strategy - C02.06 Best Integrated Marketing Strategy |
5 |
Viacom18 XXX Desi Badass |
Viacom18 Motion pictures |
Viacom18 Motion Pictures |
C02. Best Program Promotion Strategy - C02.06 Best Integrated Marketing Strategy |
6 |
FUKREY RETURNS |
Excel Entertainment Pvt Ltd |
FUKREY RETURNS |
C02. Best Program Promotion Strategy - C02.06 Best Integrated Marketing Strategy |
7 |
Jawab dene ka waqt aa gaya hai |
Sony Pictures Network India |
Sony Entertainment Television |
C02. Best Program Promotion Strategy - C02.06 Best Integrated Marketing Strategy |
8 |
Every Sunday Premiere with movie Sob Bhuture |
Star India |
Jalsha Movies |
C02. Best Program Promotion Strategy - C02.06 Best Integrated Marketing Strategy |
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S.NO. |
Entry Name |
Entrant Name |
Brand Name |
Subcategory |
1 |
Gurdeep Singh & Daughters |
Star India |
Star Plus |
C03. Public Service |
2 |
Nickelodeon Together For Good India 2017 |
Viacom18 |
Nickelodeon India |
C03. Public Service |