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6Pitch CMO Summit, Delhi, March 27, 2014. Reinventing Brands
| 2:30 pm | : | Registration |
| 3:00 pm | : | Opening Remarks By Mr Annurag Batra, Chairman & Editor-in-Chief, exchange4media Group |
| 3:15 pm | : | Reading The Consumer’s Mind Speaker: Nilanjan Mukherjee, Head Marketing (Personal Care), ITC Session Chair: Rajiv Dhingra, CEO, WatConsult |
| 3:50pm | : | The Journey Of Iconic Brand- Cinthol Speaker: Sunil Kataria, COO- Sales, Marketing & SAARC, Godrej Consumer Products Pvt. Ltd. Session Chair: Anupriya Acharya, Group CEO, ZenithOptimedia Group |
| 4:30 pm | : | Managing Your Brand Through Out-Of-The-Box Thinking Speaker: Ankur Warikoo, CEO, Groupon India Session Chair: Rajul Kulsheshtra, Founder, Xposure |
| 5:00 PM | : | AMAGI – Session On Targeted Advertising |
| 5:10 PM | : | Reinvention Of The Classifieds Category: OLX Brand Story Speaker: Amarjit Batra, CEO, OLX.in Session Chair: Ravina Raj Kohli, Sr Advisor, BAG Network and Former President, Star News |
| 5:40 PM | : | Repositioning To Take Your Image To The Next Level Speaker: Shubhodip Pal, CMO, Micromax Session Chair: T Gangadhar, MD, MEC India |
| 6:10 PM | : | Reinventing Brands Through Unconventional Media Panelists: Salil Kapoor, COO, Dish TV Vivek Gaur, CEO, Yepme.com Yashish Dahiya, CEO & Co Founder, PolicyBazaar.com Amit Tiwari, Country Head Media, Philips Session Chair: Kartik Iyer, MD, Carat Media |
| 6:45 pm | : | Keynote Speaker: D Shivakumar, Chairman & CEO, PepsiCo India Session Chair: C V L Srinivas, CEO, Group M |
| 8:00 PM | : | Closing Remarks |
| 8:30 PM | : | Drinks & Dinner |
Mumbai – March 24, 2014
| 2:30 pm | : | Registration |
| 3:00 pm | : | Opening Remarks By Mr Annurag Batra, Chairman & Editor-in-Chief, exchange4media Group |
| 3:15 pm | : | Keynote Address: By Mr Hemant Bakshi, Executive Director, Home & Personal Care, Hindustan Unilever Session Chair: Sam Balsara, Chairman and Managing Director, Madison World |
| 4:30pm | : | By Ajit Joshi, CEO, MD, Infiniti Retail Session Chair: Subhash Kamath, CEO & Managing Partner at BBH- India Topic: Building brand loyalty and reading the consumer’s mind |
| 5:00 pm | : | By Sunita Bangard, President Marketing, Idea Cellular Ltd Session Chair: Malcom Mistry, CEO, DNA Topic: Reinventing the brand as a mantra of growth |
| 5:30 PM | : | AMAGI – Session on Targeted Advertising (10 Minutes) |
| 5:50 PM | : | By Vasantha V Kumar, Director, Marketing & Communications, India & South Asia, IBM Session Chair: Nandini Dias, CEO, Lodestar UM Topic: Stepping up to the challenge: Reinventing Ourselves |
| 6:20 PM | : | By Subhashis Basu, Business Head (Dairy products) at Mother Dairy Fruit & Vegetable Pvt. Ltd Session Chair: Sandeep Sharma, President, R K Swamy Media Group Topic: Reinventing the “Mother Dairy” brand to make it the most preferred in Dairy & Foods |
| 6:55 PM | : | By Rituraj Bhattacharya, Head Product Development & Market Management, Bajaj Allianz Session Chair: Monica Tata, MD, HBO India Topic: Art of Brand Activation |
| 7:30 pm | : | Karthi Marshan, EVP & Head-Group Marketing, Kotak Mahindra Bank Ltd Session Chair: Rajiv Dhingra, CEO & Lead Consultant, Wat Consult Topic: Brands are just sticker tattoos |
| 8:05 PM | : | Closing Remarks |
| 8:30 PM | : | Drinks & Dinner |
