THEME

LEVERAGING OPEN INNOVATION TO ENGAGE CONSUMERS

As technology reaches consumers ahead of corporates and initiatives such as Digital India push forward, innovations must transform consumer’s daily lives. The world is becoming more complex, and the customer is growing more impatient. To stay relevant is a daunting task but not unimaginable if a company knows how to be nimble and innovative. However, as the world has evolved so has the definition and role of innovation.

Open Innovation that was once a concept for corporates to understand and action, is on the rise becoming a key tool towards staying relevant. It reiterates that marketers must become inclusive in all aspects. They must collaborate and learn from people from different skillsets, strengths and specialities and create solutions that have a far reaching impact.

WHAT IS e4m CONCLAVE?

exchange4media Conclave is the exchange4media Group's annual flagship forum for the media and marketing sector. In the last 16 years, the exchange4media Conclave has become the definitive platform where media agencies, brands and media owners convene to delve on the trends, issues and developments that are not only shaping the face of the business, but also will influence future readiness.With a sharp focus on the media agency side of the business, the exchange4media Conclave has built a reputation for hosting the most reputable global leaders in the industry as well as providing a forum that fosters a free flowing exchange of ideas.

SPEAKERS
KEYNOTE SPEAKER

CARTER MURRAY
Worldwide CEO, FCB

Carter Murray is the worldwide CEO of FCB, an IPG-owned, global, fully integrated marketing communications company with more than 8,000 people in 109 operations across 80 countries. Together with Global Chief Creative Officer Susan Credle, Murray is leading FCB’s transformation to become a creatively led agency known for delivering Never Finished ideas that are both legacy making and equity building, for such marketers as NIVEA, Mondelez, Clorox, Anheuser-Busch, Levi’s, Nestlé and Fiat Chrysler Automobiles. Prior to joining FCB in 2013, Murray was the president and chief executive officer of Y&R Advertising North America from 2011-2013 and the chief marketing officer at Publicis Worldwide in Paris from 2007-2011. He has spent much of his career helping a diverse roster of marquee clients develop and manage brands across marketing disciplines and regions. Adweek named Murray to its “Power 100” list of the top industry influencers in 2015 and 2016, and Advertising Age honored him as one of its “40 Under 40” in 2014. Murray was also recently honored as one of the 4A’s “100 People Who Make Advertising Great” in 2017.


Moderator

Vani Gupta Dandia
Marketing Director – Indian Snacks, Foods,
PepsiCo India

KEYNOTE SPEAKER

NORM JOHNSTON
Global CEO, Mindshare FAST Global Chief Digital Officer
Mindshare Worldwide

Norm has been involved in interactive marketing since graduating from Chicago’s Northwestern University in 1988. While at Accenture, Norm led a team that developed one of the earliest interactive shopping destinations for a large US retail client. After completing his MBA from Duke University in 1995, Norm joined the country's first digital agency, Modem Media, who revolutionized the advertising industry by placing the first banner ad on the internet.

In 1997, Norm moved to London to open Modem's first international office. During his time in London, Modem Media became a leader in the UK digital agency scene, known for nurturing some of the country's best digital talent, consistently placing in the top of the digital league tables, and a winner of numerous international interactive awards on behalf of clients such as Unilever, General Motors, and Citibank. Modem UK was responsible for the country's first rich media ad and viral campaign. In 2005, Norm led a successful merger between Modem Media and Digitas in the UK. The newly combined agency’s innovative work led the London office in 2006 to being named as one of the world's top 10 most awarded digital agencies and the top winner in the UK. Norm was later part of the management team that sold the agency to Publicis Group, where both Digitas and Publicis Modem continue to thrive today. Norm joined Mindshare in 2007 as CEO of their Interaction digital specialists group in Europe, Middle East, and Africa. In 2008 Norm was promoted to a broader global responsibility for all digital services as well as a position on the company's global executive board. Norm currently manages over 2,000 digital staff in 115 cities around the world. He is responsible for leading and expanding all of the agency’s digital capabilities as well as advising Mindshare clients on their digital strategies and plans. Norm is a long-time vocal evangelist of the digital industry and is a frequent speaker at interactive conferences, including various IAB events, the Cannes Advertising Festival, the Festival of Media, Internet World, and AdTech. In addition to Mindshare’s Executive Board, Norm sits on the WPP Digital Advisory Council, the Xaxis Advisory Board, the GroupM Global Digital Executive Committee, Microsoft’s Advertising Advisory Council, and Google’s Agency Advisory Board.


V. Vaidyanathan
Founder and Executive Chairman
Capital First Ltd.

Mr. V. Vaidyanathan founded Capital First Ltd by first acquiring an equity stake in an existing NBFC, changing the business model, and then executing a Management Buyout by securing an equity backing of Rs. 8.10 billion in 2012 from PE Warburg Pincus which included (a) buyout of majority and minority shareholders through Open Offer to public; (b) Fresh capital raise of Rs. 1.00 billion into the company; (c) Reconstitution of the Board of Directors (d) Change of business from wholesale to retail lending; (e) Creation of a new brand "Capital First". Post the buyout he holds shares and options totalling 10.5% of the equity of the company on a fully diluted basis.

He believes that financing India's 50 million MSMEs and India's emerging middle class, with a differentiated model based on new technology platforms, offers a unique opportunity in India. As part of this belief, on acquiring control of the management, he exited legacy businesses of Real estate financing, Foreign Exchange, Broking, Wealth management, Investment management and instead transformed the company into a large retail financing institution with operations in 228 locations across India. Between March 2010 to June 2017, he has grown the retail financing book from Rs. 0.94 billion ($14 Mn) to Rs. 1,98,808 Mn ($3.18 Bn), has grown the Equity Capital from Rs. 6.90 billion ($106 Mn) to Rs. 23,729 Mn ($379 Mn), reduced Gross NPA from 5.36% (180 DPD) to 1.72% (90 DPD), got the long term credit rating upgraded to AAA. The market cap of the company has increased from Rs. 7.90 billion ($122 Mn) to Rs 76,281 Mn ($1.17 Bn) in March 2017....      READ MORE


Dr A. Velumani. PhD.
Chairman and MD
Thyrocare Technologies Ltd.

A visionary and an able business administrator, Dr. A. Velumani proves amply clearly to industry that,"Focus gives Success ". Born to a landless farmer in a small village near Coimbatore, South India, today he owns and operates Thyrocare, an industry leader and a brand worth over Rs. 3000 crores. Began as a mathematician, he acquired his Ph. D in Thyroid Biochemistry from BARC/Mumbai University. He worked for 14 years in BARC as a Research Scientist and Teacher and then became an administrator in business.


Mr. Shriranga K Sudhakara
M.D & Founder, VYOMA Technologies Pvt Ltd

With the intent of integrating, and unlocking the potential of creative and digital technology for out-of- home audiences, Shriranga K. Sudhakara started Vyoma Media in 2007. Under his stewardship, the company has organically grown to become one of India's most formidable players in the ad-tech industry. Given Shriranga's prolific line of understanding and vision of delivering the 'right message, to the right audience, at the right time', he and his team at Vyoma have made significant contributions in changing the way digital outdoor advertising in perceived in India.

Having completed his education from the University of Tulsa in 2002 Shriranga started his career with Way2Wealth Securities where he specialised in portfolio management services. During this time, he started to identify and deep dive into the depth and breadth of innovation in the space of digital out-of- home advertising especially within the mass transportation sector. In 2007 Shriranga's vision to bring a paradigm shift to the industry was realised when he partnered with the Indian Railways. With innovation and disruption at the core of the company, his long term vision, is to bolster Vyoma Media's reputation of delivering scalable and milestone setting digital OOH work which is responsive, experiential, interactive and digitally connected.

Recently, Shriranga was also invited to be a part of NITI Aayog's Champions of Change initiative by the Hon'ble Prime Minister of India, Shri. Narendra Modi.

A keen sportsman, he also represented India at tennis for the Juniors and played a number of ATP Challenger events.


Chief Guest & Keynote Speaker

Dr. Subhash Chandra
Member of Parliament, Rajya Sabha, Chairman ZEE & Essel Group

Subhash Chandra ji is the Member of Parliament - Rajya Sabha from his home state Haryana. He is also the Chairman of ZEE and Essel Group.

Subhashji’s pioneering vision has gifted the nation not just its first private satellite television but has also given an entire industry that gives employment to more than 50 lakh people. And, so he is rightly referred as ‘The Father of Indian Television’

This May, on the completion of 90 years of Subhashji’s Essel Group, he announced INR 5000 crore of his family wealth for the Subhash Chandra Foundation, which will work towards capacity building of the nation.

Indian Satellite Television is celebrating its silver jubilee this year & ZEE TV which started this industry now caters to over 1.3 billion viewers from 172 countries in more than 19 languages.

Subhashji is an educationist and philanthropist, who is also the Chairman of Ekal Global, which works for the under-privileged children, especially in the tribal areas. Ekal Abhiyan started in 1989 and it presently runs 56,000+ schools in 22 Indian states and 1900 in Nepal. Ekal Abhiyan has so far reached the lives of around 18 lakh children, especially in the Naxal hit areas.

Subhashji firmly believes in giving back to the society. Mandi Adampur, the grain market that was founded by his grandfather in 1926 and later where Subhashji was born in 1950, 66 years later is now one of the 5 villages adopted by him in Hisar.


Panel Discussion on Marketing Through Sports - Sponsorship Rights and Must-Haves to Deliver Marketing Impact

Panellists

Ajay Dang

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Ajay Dang
Head – Marketing
UltraTech Cement

Mustafa Ghouse

Read More

Mustafa Ghouse
Asian Games Medalist |COO Bengaluru Football Club | Haryana Steelers | CEO JSW Sports

Vinit Karnik

Read More

Vinit Karnik
Business Head - ESP Properties
GroupM

Gaurav Kalra

Read More

Moderator
Gaurav Kalra
Sr. Editor
ESPN Cricinfo

Uday Sodhi

Read More

Uday Sodhi
EVP and Head – Digital Business
SonyLIV

Panel Discussion on Print Innovation

Anita Nayyar

Read More

Anita Nayyar
CEO India & South Asia
Havas Media

Bobby Pawar

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Bobby Pawar
Managing Director, Chief Creative Officer
Publicis Worldwide

AGENDA

Time

Duration (mins)

Session

Particulars

2:00 PM - 2:45 PM

 

 Registration & Networking

2:45 PM - 3:00 PM

 

Welcome Address

Annurag Batra -  Chairman & Editor-in-chief, exchange4media group & BW Businessworld

3:00 PM - 3:45 PM

45

Keynote Address

Carter Murray - Worldwide CEO, FCB

Moderator: Vani Gupta Dandia – Marketing Director – Indian Snacks, Foods, PepsiCo India

TOPIC: A Rising Tide: Why Diversity in Leadership Matters

3:45 PM - 4:15 PM

30

Panel Discussion

Print Innovation – The Road Ahead & How Digital is Complimenting Print

Moderator:
Anita Nayyar – CEO India & South Asia, Havas Media

Panellists:
Bobby Pawar – Managing Director, Chief Creative Officer, Publicis Worldwide

Anand Chakravarthy – Managing Partner, WAVEMAKER

Mohit Joshi – Managing Director, Havas Media Group India

Sandeep Khosla – CEO, Mid-Day

4:15 PM - 5:00 PM

45

Keynote Address

Norm Johnston - Global CEO, FAST, Global Chief Digital Officer, Mindshare Worldwide

TOPIC: Staying Relevant In A Hyper Competitive Media Landscape: Is the Industry Doing Enough

5:00 PM - 5:45 PM

45

Panel Discussion

TOPIC: Marketing through Sports - Sponsorship rights and must-haves to deliver marketing impact

Moderator:
Gaurav Kalra – Senior Editor, ESPN Cric Info

Panellists:
Ajay Dang - Head – Marketing, UltraTech Cement

Mustafa Ghouse - Asian Games Medalist |COO Bengaluru Football Club | Haryana Steelers | CEO JSW Sports

Vinit Karnik - Business Head - ESP Properties, GroupM

Uday Sodhi – Executive Vice President and Head – Digital Business, Sony LIV

5:45 PM - 6:15 PM

30

Keynote Address

V. Vaidyanathan - Founder and Executive Chairman, Capital First Ltd.

TOPIC: Beyond the Cookie Cutter - New challenges in the world of marketing in the light of the changing landscape

6:15 PM - 6:25 PM

10

Speaker

Shriranga K Sudhakara - M.D & Founder - VYOMA Technologies Pvt Ltd.

TOPIC: BUILDING BRAND LOYALTY THROUGH SOCIAL MEDIA AND DOOH INTEGRATION

6:25 PM – 6:55 PM

30

Speaker

Dr. A Velumani. Phd. - Chairman and MD, Thyrocare Technologies Ltd

6:55 PM - 7:25 PM

30

Chief Guest & Keynote Address

Dr. Subhash Chandra, Member of Parliament, Rajya Sabha, Chairman ZEE & Essel Group

TOPIC: Influencing The Influencers

7:25 PM - 8:00 PM

35

Felicitation Ceremony

e4m Influencer Award 2017

8:00 PM Onwards

 

Cocktails & Dinner

PARTNERS


PAST SPEAKERS

NICK EMERY
GLOBAL CEO
MINDSHARE

MAINARDO DE NARDIS
CEO
OMD WORLDWIDE

ARNAB GOSWAMI
PRESIDENT-NEWS & EDITOR IN CHIEF
TIMES NOW AND ET NOW

Bindu Sethi
Chief Strategy Officer JWT
India

Pradeep Dwivedi
CEO
Sakal Media

SHEREEN DAVER
Global Business Director
J. Walter Thompson London

UMANG BEDI
Managing Director
India & South Asia at Facebook

Saugata Gupta
MD & CEO
MARICO

Shashi Sinha
CEO
IPG MEDIABRANDS

Mike Amour
PRESIDENT APAC
STARCOM MEDIAVEST GROUP

Sam Balsara
CMD
MADISON WORLD

Sir Martin Sorrell
CEO
WPP GROUP

Dr. Subhash Chandra
CHAIRMAN
ZEE & ESSEL GROUP

Tim Andree
Executive Chairman, Dentsu Aegis Network & Executive Vice President, Member of The Board
Dentsu Inc

Anil Jayaraj
Chief Marketing Officer
Pidilite Industries

John Sheehy
President, Global Operations StarCom Media Vest

Michael Wall
Global CEO Lowe & Partners

Geetu Verma
Executive Director-Foods& Refreshment
Hindustan Unilever Ltd

Vishnu Mohan
CEO, Havas Media Group
Asia Pacific

Vikram Sakhuja
Global CEO
Maxus

Dominic Proctor
PRESIDENT
GROUPM WORLDWIDE

Gerry Boyle
CHAIRMAN
ZENITHOPTIMEDIA ASIA PACIFIC

Tjaco Walvis
MANAGING PARTNER
THEY

Uday Shankar
CEO
STAR INDIA

Marc Bresseel
PRESIDENT
INITIATIVE WORLDWIDE

Lynn de Souza
CHAIRMAN AND CEO
LINTAS MEDIA GROUP

Max Hegerman
SVP & HEAD - DIGITAL
JWT INDIA GROUP

Charles Wright
MANAGING DIRECTOR
WOLFF OLINS

Nitin Paranjpe
CEO & MD
HINDUSTAN UNILEVER LIMITED

Dominic Proctor
CEO
MINDSHARE WORLDWIDE

Mike Cooper
CEO
PHD WORLDWIDE

Chitranjan Dar
CEO
ITC FOODS

Thierry Jadot
EXECUTIVE VICE PRESIDENT - EMERGING MARKETS
SMG & CEO, SMG FRANCE

Hernan Sanchez Neira
CEO
HAVAS MEDIA INTELLIGENCE

Irwin Gotlieb
Global CEO
GroupM

Tim Love
Vice-Chairman
Omnicom Group & CEO
Omnicom APIMA

Rahul Welde
Vice President
Media – Unilever, Asia, Africa
Middle East & Turkey

PAST YEARS
CONTACT US

RSVP: Chandrakant Dhadve: +91 9967346999 | chandrakant@exchange4media.com
Prateek Goyal: +91 9769124432 | prateek.goyal@exchange4media.com

For speaker opportunities, kindly get in touch with

Naziya Alvi Rahman (Associate Editor): +91 9820277327 | naziya.rahman@exchange4media.com



For more information on the event, please contact

Kanica Grover: +91 9561968660 | kanica.grover@exchange4media.com
Abhinn Shreshtha: +91 9819667265 | abhinn@exchange4media.com



For sponsorship opportunities, please contact

Runa Sinha (National Sales Head): +91 9810497903 | runa.sinha@exchange4media.com
Sneha Walke (VP Special Projects & South Head): +91 9845541143 | sneha@exchange4media.com
Ashish Kudalkar(Regional Manager West – Sales & Business Development): +91 9820541742 | ashish.kudalkar@exchange4media.com