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exchange4media Prime Time Awards 2014

Category: Campaign of the Year
Sub-Category: Thematic
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 IDBI Bank Brand Campaign IDBI Bank Ogilvy & Mather
2 KBC 2014- Kohima Sony Entertainment Television (Multiscreen Media Pvt. Ltd.) Leo Burnett
3 KBC 2014- Loudspeaker Sony Entertainment Television (Multiscreen Media Pvt. Ltd.) Leo Burnett
4 Born For The Internet MTS Creativeland Asia Pvt Ltd.
5 Vodafone IPL - Superior Customer Experience Campaign Vodafone Vodafone India Limited
6 ZINDAGI - JODEY DILON KO ZEE Entertainment Enterprise Ltd FCB ULKA Advertising Ltd
 
Category: Campaign of the Year
Sub-Category: Promo
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 Vodafone Prepaid Promo Vodafone Vodafone India Limited
2 Animal Planet Connecting Millennials Animal Planet Discovery Networks Asia-Pacific (South Asia)
3 Mahindra Centuro - Promo Mahindra Two Wheelers Ltd Mahindra Two Wheelers Ltd
4 Jabong Be You Jabong Jabong
 
Category: Best Creative Advertising - Single AD or Campaign
Sub-Category: Automobile
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 Mahindra Commercial Range Mahindra & Mahindra Limited Interface Communications Pvt Ltd
2 HERO MAESTRO - BOYS TAKE IT ALL Hero MotoCorp Ltd FCB ULKA ADVERTISING PVT LTD
3 Fiat Punto Evo - Great Just Became Interesting FIAT Group Automobiles India Pvt. Ltd. GREY group
4 TVS Jupiter TVS Motor Company Dentsu Communications Pvt. Ltd.
5 HERO PLEASURE- DISCOVERY Hero MotoCorp Ltd FCB ULKA ADVERTISING PVT LTD
6 Splendor iSmart - Its Smart Thinking Hero Motocorp JWT
7 Scorpio New Generation TVC Mahindra & Mahindra Automotive Division Interface communications Pvt. Ltd.
 
Category: Best Creative Advertising - Single AD or Campaign
Sub-Category: Brand Image
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 Tata Salt- Maine Desh Ka Namak Khaya Hai Tata Chemicals LTD FCB ULKA ADVERTISING LTD
2 Paytm - The simplest way to recharge Paytm/One97 Communications Ltd. Smita Rajan
3 OBI - Whoever You Are OBI Mobiles FCB ULKA ADVERTISING PVT LTD
4 #FastForHer Shaadi.com Debalina
5 Prince Pipes TVC PRINCE PIPES AND FITTINGS PVT. LTD. Madison BMB
 
Category: Best Creative Advertising - Single AD or Campaign
Sub-Category: BFSI
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 IDBI Bank Brand Campaign IDBI Bank Ogilvy & Mather
2 Vodafone M-Pesa Vodafone Vodafone India Limited
3 Kotak Junior 1 Kotak Mahindra Bank Kotak Mahindra Bank Ltd.
4 Face to Face Banking IndusInd Bank R K SWAMY BBDO
5 Many Meanings of Progress Axis Bank Axis Bank
6 Aapke Sachche Advisor - Service Campaign Max Life Insurance Max Life Insurance Co. Ltd.
7 Kotak Junior 3 Kotak Mahindra Bank Kotak Mahindra Bank Ltd.
8 Kotak Junior 2 Kotak Mahindra Bank Kotak Mahindra Bank Ltd.
 
Category: Best Creative Advertising - Single AD or Campaign
Sub-Category: Consumer Goods
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 Giving Confidence to the Sensitive NIVEA India Interface Communications
2 JOHNSON BATHROOMS - TVC H & R JOHNSON (INDIA) - A DIVISION OF PRISM CEMENT LTD. H & R JOHNSON (INDIA)
3 Himalaya Fairness Cream / It's not Fair Himalaya Herbals Soho Square Advertising and Marketing Communications Pvt. Ltd.
4 XOLO Mission Million XOLO XOLO ( LAVA International Ltd )
 
Category: Best Creative Advertising - Single AD or Campaign
Sub-Category: Food & Beverages
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 Oreo Strawberry Creme-Re positioning a cream biscuit as a special treat Mondelez India Private limited Interface Communications
2 Halls XS Launch Mondelez India Private limited Contract Advertising, Mumbai
3 Tata Salt- Maine Desh Ka Namak Khaya Hai Tata Chemicals LTD FCB ULKA ADVERTISING LTD
4 Amul Milk - Festivals Gujarat Co-operative Milk Marketing Federation Limited FCB ULKA ADVERTISING PVT LTD
5 AMUL MOOCH 2 Gujarat Co-operative Milk Marketing Federation Limited DACUNHA COMMUNICATIONS PVT.LTD
6 Hajmola Chuzkara Dabur Hajmola Dabur India Pvt. Ltd.
 
Category: Best Creative Advertising - Single Ad or Campaign
Sub-Category: Telecom
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 Vodafone Music Vodafone Vodafone India Limited
2 INSPIRING OTHERS TO OPEN UP- KIDS TATA TELESERVICES LTD FCB ULKA ADVERTISING PVT LTD
3 Born For The Internet MTS Creativeland Asia Pvt Ltd.
4 Vodafone IPL - Superior Customer Experience Campaign Vodafone Vodafone India Limited
5 PLUG IT IN TATA TELESERVICES LTD FCB ULKA ADVERTISING PVT LTD
6 INSPIRING OTHERS TO OPEN UP- MAID TATA TELESERVICES LTD FCB ULKA ADVERTISING PVT LTD
 
Category: Best Creative Advertising - Single Ad or Campaign
Sub-Category: Travel & Ecommerce
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 Make my trip Makemy trip FCB ULKA ADVERTISING PVT LTD
2 THE FASHIONABLE FAMILY Snapdeal FCB ULKA ADVERTISING PVT LTD
 
Category: Best Media Planning
Sub-Category: Best Launch Strategy
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 Red Carpet to 7 Race Course in 60 Days BJP Madison Communications Pvt. Ltd.
2 AB MACCHAR HONGE FATTACK SE FURR! Godrej Madison World
3 Best Launch Strategy for TVS Jupiter (Oct 2013) TVS Motor Company Ltd Madison Media Omega
4 Happy New Year - Dil Se Naachein Indiawaale TV Show Launch Red Chillies Entertainments Pvt. Ltd. Red Chillies Entertainments Pvt. Ltd.
5 Vodka Chasers Jasper Infotech Pvt Ltd (Snapdeal.com) OMD India
 
Category: B 02 - Best Media Planning
Sub-Category: B0214. Best-Integrated TV Campaign
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 PO49: THE MEDIA MOVEMENT THAT CHANGED THE ROLE OF WOMEN IN INDIAN ELECTIONS Tata Global Beverages Limited Maxus, Groupm
2 Yes!! Prime Minister- The India Story BJP Madison Communications Pvt Ltd
3 Teen Nick #BestTimeEver Nickelodean Nickelodeon - Viacom18
4 Happy New Year (The Movie)- TV Integration Campaign Red Chillies Red Chillies
5 Nickelodeon Comedy Election Nickelodean Nickelodeon - Viacom18
6 FANDRY - Campaign for social change Zee Marathi Zee Marathi - ZEEL
7 Jai Malhar Launch Campaign Zee Marathi Zee Marathi - ZEEL
8 Sonic Action Mania Sonic Nickelodeon - Viacom18
 
Category: B 02 - Best Media Planning
Sub-Category B0216. Best Use of Sponsorship
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 PO49 IIFA Birth of a Movement driven by Role Models Tata Global Beverages Limited Maxus
2 THE TASTIEST WAY TO STAY IN SHAPE Marico Ltd Madison Media
3 'Welcome to the world's largest restaurant - Restaurant Australia Tourism Australia OMD India
4 Winning the World's Favorite Cup Hero MotoCorp Ltd Maxus
5 The Daddy of All TV Properties Red Chillies Maxus
 
Category: B 02 - Best Media Planning
Sub-Category B0216. Best Use of Infotainment
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 The tastiest way to stay in shape Marico Ltd Madison Media
2 Making an IMPACT EVERY HOUR Hero MotoCorp Ltd Maxus
 
Category: B 02 - Best Media Planning
Sub-Category B0217. Best Use of Research
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 I know which half of my advertising is a waste Agency research Maxus
2 Not all customers are the same Agency research Maxus
3 Change the Theory Agency research Maxus
4 Eat Milk with Every Meal Gujarat Co-operative Milk Marketing Federation Limited FCB ULKA ADVERTISING PVT LTD
 
Category: B 02 - Best Media Planning
Sub-Category B0218. Best use of News Channel (eg. Hindi,English)
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 PO49: THE MEDIA MOVEMENT THAT CHANGED THE ROLE OF WOMEN IN INDIAN ELECTIONS Tata Global Beverages Limited Maxus
2 The Daddy of all TV Properties Hero MotoCorp Ltd Maxus
 
Category: B 02 - Best Media Planning
Sub-CategoryB0220. Best use of Entertainment Channel
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 PO49: THE MEDIA MOVEMENT THAT CHANGED THE ROLE OF WOMEN IN INDIAN ELECTIONS Tata Global Beverages Limited Maxus
2 Stayfree Mujhe Pankh De Do Johnson & Johnson OMD
3 AB MACCHAR HONGE FATTACK SE FURR! Godrej Madison
4 Striking the Iron When HOT! Hero MotoCorp Ltd Maxus
5 An Unforgettable, Magical Journey of Love Tourism Australia OMD
 
Category: C Best Broadcaster
Sub-Category : C0224. Best Program Promotion
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 Sach On Karo promo TV Today Network Limited TV Today Network Limited
2 The Change Hour Media Content & Communications Services (India) Pvt Ltd. Media Content & Communications Services (India) Pvt Ltd.
3 Disney's Jet Set Go Disney Disney
4 FANDRY - Campaign for social change Zee Marathi - Zeel Zee Marathi - Zeel
5 Singham Halla Bol promo TV Today Network Limited TV Today Network Limited
6 To The Point promo TV Today Network Limited TV Today Network Limited
7 Zee Kum kum Bhagya Zee TV - Zeel Zee TV - Zeel
8 Disney's Kahani Masters Disney Disney
 
Category: C Best Broadcaster
Sub-Category :C0225. Best Program Launch
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 Sach On Karo promo TV Today Network Limited TV Today Network Limited
2 Launch of Desperate Housewives Zee Cafe Zee Cafe
3 PAL LAUNCH BRAND AV SONY PAL SONY PAL
4 Jai Malhar Launch Campaign Zee Marathi Zee Marathi
5 TUM SAATH HO JABH APNE SONY PAL SONY PAL
6 Pyaar Tune Kya Kiya Zing Zing
7 Zee Jamai Raja Zee Zee
8 PAL - CHANNEL LAUNCH BRAND FILMS SONY PAL SONY PAL
 
Category: C Best Broadcaster
Sub-Category :C0226. Best Distribution /trade initiative
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 Yeh Dosti Hum Nahi Chhodenge ABP NEWS Zing
2 Z Studio “See It All” Brand refresh campaign Zee Studio Zee Cafe
3 Sureeli Baat promo TV Today Network Limited TV Today Network Limited
 
Category: Best Creative Advertising- Single ad or campaign
Sub-Category :Condumer Durables
Jury Member:
S. No. Entry Name Client/Brand Entrant Name
1 Century Ply   DDB Mudra
2 Protton World Series Refrigerator FCB Whirlpool of India
3 Prince Pipes TVC Prince Pipes and Fittings Pvt Ltd Madison BMB

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