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Winners
A. WEB
A.1 Best Banners -Single/ Campaign
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 NBA - Click To Calendar A. WEB Sony SIX WATConsult
2 The Power of Real Time Marketing: Tata Sky Everywhere TV A. WEB Tata Sky Maxus India
3 Phone Bana Sellphone A. WEB OLX SMG Convonix
A.2 Best Banners - Rich Media with or without video
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Vodafone Amplify – India’s first Social TV A. WEB Vodafone Maxus India
2 Taj Mahal eSitar A. WEB Hindustan Unilever Ltd. PHD India
3 Pro Kabaddi League Interactive Homepage Takeover A. WEB Star Sports- Star India Pvt. Ltd. Blink Digital
A.3 Best Benchmark Content/Branded Content
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Axe Boat Party A. WEB Hindustan Unilever Ltd. PHD India
2 “Food” & “Love” the new banking currency – DBS Chilli Paneer  A. WEB DBS Bank India SMG Convonix
3 Chilli Panner 2 A. WEB DBS Bank India SapientNitro
4 Roobaroo A. WEB Micromax Informatics Ltd. Interactive Avenues Pvt. Ltd.
A.4 Best Website/ Microsite
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 User aligned HCL technologies website generates lead funnel worth $1bn A. WEB HCL Technologies Ltd. HCL Technologies Ltd.
2 Trident Hotels Website Revamp A. WEB Trident Hotels (EIH Limited) Interactive Avenues Pvt. Ltd.
A.5 Best Use of Ecommerce- Single Brand
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 First Bike sold Online in India A. WEB Hero Motocorp Maxus India
2 Titan E-commerce Store A. WEB Titan Industries Kuliza
A.7 Best Use of Web Based Games
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Lab World A. WEB TATA Chemicals WATConsult
2 Trufan Ho Toh Jaagte Raho A. WEB Dish TV Madison Media
3 Rendering belief in a kids' world of make belief! A. WEB GlaxoSmithKline Mindshare India
A.8 Best Campaign- Online Advertising
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 What The Black A. WEB Colgate Palmolive (India) Ltd Red Fuse Communications
2 Fame Anthem A. WEB Fame Digital Pvt. Ltd Fame Digital Pvt. Ltd
3 Unfollow - Challenging the conventional lens of beauty A. WEB FabAlley Jack in the Box Worldwide
A.9 Best Digital Direct Response Campaign
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Giving Personalized gifting a new meaning A. WEB Mondelez - Cadbury Glow Madison Media
2 The longest Social Interview A. WEB Multi Screen Media Pvt. Ltd. - Sony TV Tonic Media Digital Pvt. Ltd.
3 Protect Her Heart A. WEB SaffolaLife Madison Media
B. Mobile & Tablets
B.1 Best Use of WAP /Html/ other sites for Mobiles
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Bladey Confessions B. MOBILE & Tablets Philips India Isobar
2 BeBEAUTIFUL - Democratizing Beauty for Millions of Women in India B. MOBILE & Tablets Hindustan Unilever Ltd. Jack in the Box Worldwide
3 Your trusted beauty companion B. MOBILE & Tablets Dabur India Neo Ogilvy India
B.2 Best App Developed- Product/ Services/ Corporate/ Films/ TV Shows etc.
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Pepsi MTV Indies App B. MOBILE & Tablets Pepsi MTV Indies Viacom18 Media Pvt. Ltd.
2 Experience App Android B. MOBILE & Tablets Kokuyo Camlin BC Web Wise
3 Appiness for the Biker by the Biker! B. MOBILE & Tablets Castrol Power1 Mindshare India
B.3 Best App Developed- Gaming
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Fundtastic Cup B. MOBILE & Tablets   Franklin Templeton Asset Management (India) Pvt. Ltd
2 Star Chef B. MOBILE & Tablets   99Games Online
B.4 Strongest Community Engagement
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 BRAT B. MOBILE & Tablets Philips India Isobar
2 Appiness for the Biker by the Biker! B. MOBILE & Tablets Castrol Power1 Mindshare India
3 Rich Messaging As Story, Storyteller & Listener B. MOBILE & Tablets Adani Wilmar Limited Neo Ogilvy India
B.6 Best Campaign- Use of Mobile
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Garnier Men ‘Mobile Power Play’ B. MOBILE & Tablets L'Oreal India FoxyMoron
2 Wynk – Music App B. MOBILE & Tablets Bharti Airtel Performics - TLG India Pvt. Ltd.
3 When Facebook turned into a Mobile, millions of Indian smiled B. MOBILE & Tablets Colgate Palmolive (India) Ltd Red Fuse Communications
C. Social Media
C.1 Best Use of Social Networks
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 700se7kadam C. SOCIAL MEDIA Dabur Sanifresh OgilvyOne Worldwide
2 KFC Flaming Crunch-Sets Vegetarian Also on Fire C. SOCIAL MEDIA KFC- Yum! Brands Mindshare India
3 MTV Rock the Vote C. SOCIAL MEDIA MTV India MTV India
4 Chilli Paneer C. SOCIAL MEDIA DBS Bank India DBS Bank India
C.2 Best use of Blogs
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Fusion Blogging C. SOCIAL MEDIA Mother's Recipe BC Web Wise
2 MTV India Blogs C. SOCIAL MEDIA MTV India MTV India
3 What The Black C. SOCIAL MEDIA Colgate Palmolive (India) Ltd Red Fuse Communications
4 BeBEAUTIFUL - Democratizing Beauty for Millions of Women in India C. SOCIAL MEDIA Hindustan Unilever Ltd. Jack in the Box Worldwide
C.3 Best use of videos
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Philips MTV The Look C. SOCIAL MEDIA Philips Hair Products MTV India
2 Bladey Confessions C. SOCIAL MEDIA Philips India Isobar
3 Can Kids Influence Change In Our World? - A Social Experiment C. SOCIAL MEDIA Hindustan Unilever Ltd. BC Web Wise
C.4 Best App Developed
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Fundtastic Cup C. SOCIAL MEDIA Franklin Templeton Asset Management (India) Pvt. Ltd Franklin Templeton Asset Management (India) Pvt. Ltd
2 SAP ACE Awards - USie Application C. SOCIAL MEDIA SAP India WATConsult
3 Active Morning on SIX C. SOCIAL MEDIA Sony SIX WATConsult
4 An App created in colloboration with LinkedIn which Amplified HCL's brand positioning C. SOCIAL MEDIA HCL Technologies Ltd. HCL Technologies Ltd.
C.5 Most Effective Social Listening
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Learning Meets Doing - Listen and Respond C. SOCIAL MEDIA Dell India Gozoop
2 Satyamev Jayate - Mapping social media audience perception and behaviour for season 3 C. SOCIAL MEDIA Star India Mindshare India
3 Britannia Chunkies C. SOCIAL MEDIA Britannia Good Day Jack in the Box Worldwide
4 Lakme Fashion Week Command Center C. SOCIAL MEDIA Hindustan Unilever Ltd. PHD India
C.6 Most Effective Use of Digital Analytics
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Everything for Nothing C. SOCIAL MEDIA Big Bazaar iProspect Communicate 2
2 New Definition of Facebook Likes C. SOCIAL MEDIA Maxus Insights Maxus India
3 Win With Programmatic C. SOCIAL MEDIA British Airways Isobar - Amnet
4 Googly pe six C. SOCIAL MEDIA PepsiCo Mindshare India
D. SEARCH and PPC CAMPAIGNS 
D.1 Best SEO for website / universal search ranking
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 SEO improves Consumer's perception, participation and presumption for Milkmaid D. SEARCH and PPC CAMPAIGNS Milkmaid- Nestle  Maxus India
2 Increase in organic traffic by 269% D. SEARCH and PPC CAMPAIGNS H&R Block Neo Ogilvy India
3 Speaking our Customer's Language D. SEARCH and PPC CAMPAIGNS Kotak Securities SMG Convonix
D.2 Best PPC
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 India's Quickest Recharge unit D. SEARCH and PPC CAMPAIGNS Vodafone Maxus India
2 GDN Micro-Targeting D. SEARCH and PPC CAMPAIGNS HDFC Life iProspect Communicate 2
3 Acquiring NRIs at Half the Price D. SEARCH and PPC CAMPAIGNS Kotak Mahindra Bank iProspect Communicate 2
D.3 Best SEM Strategy
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Game of Torrents:TataSky VoD D. SEARCH and PPC CAMPAIGNS Tata Sky Maxus India
2 D3-Snickers Misspell Online Campaign D. SEARCH and PPC CAMPAIGNS Snickers Mediacom Communications Pvt Ltd
3 India's Quickest Recharge unit D. SEARCH and PPC CAMPAIGNS Vodafone Maxus India
E. SPECIAL AWARDS 
E.1 Best Integrated Media Campaign - Product/ Services
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Superbabies Onboard E. SPECIAL AWARDS Nestle India Performics - TLG India Pvt. Ltd.
2 Durex MTV Rex Talk E. SPECIAL AWARDS Durex India MTV India
3 Power of 49 E. SPECIAL AWARDS Tata Tea Maxus India
E.2 Best Integrated Media Campaign - Corporate
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Portraits of Purpose E. SPECIAL AWARDS DBS Bank India DBS Bank India
2 BSI - Overall E. SPECIAL AWARDS Reckitt Benckiser India Interactive Avenues Pvt. Ltd.
3 Mahindra Spark the Rise E. SPECIAL AWARDS Mahindra Corporate Interactive Avenues Pvt. Ltd.
E.3 Best Integrated Media Campaign - Social Cause
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 KFC Wishbucket E. SPECIAL AWARDS KFC- Yum! Brands Blink Digital
2 Portraits of Purpose E. SPECIAL AWARDS DBS Bank India DBS Bank India
3 Proud Fathers For Daughters E. SPECIAL AWARDS Project Nanhi Kali(PNK) BC Web Wise
E.4 Best Integrated Media Campaign - Films/ TV Shows / News Shows / Events
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Pro Kabaddi League E. SPECIAL AWARDS Star Sports- Star India Pvt. Ltd. Blink Digital
2 Fit Foodie E. SPECIAL AWARDS Saffola Madison Media
3 Bring Back The Touch E. SPECIAL AWARDS Parachute Advansed Body Lotion Madison Media
E.5 Campaign with the Best ROI
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 NBA - Click To Calendar E. SPECIAL AWARDS Sony SIX WATConsult
2 Pro Kabaddi League E. SPECIAL AWARDS Star Sports- Star India Pvt. Ltd. Blink Digital
3 One Nation… One Price? E. SPECIAL AWARDS Tata Housing FCB Ulka Digital
E.10 Best Digital Innovation
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 Active morning on SIX E. SPECIAL AWARDS Sony SIX WATConsult
2 Game of Torrents E. SPECIAL AWARDS TataSky VOD Maxus India
3 DBS Chilli Paneer E. SPECIAL AWARDS DBS Bank India DBS Bank India
E.11 Best Use of Technology
S.No. Entry Name Category Name Brand Name/ Client Name Entrant company Metal
1 iLive Inventory Checker E. SPECIAL AWARDS Koovs iProspect Communicate 2
2 Kingfisher Headbang Dispenser E. SPECIAL AWARDS Kingfisher 22feet Tribal Worlwide Pvt. Ltd.
3 MTS Drone E. SPECIAL AWARDS MTS Telecom Brandmovers India
E.7 IDMA Person of the Year
  Deepinder Goyal Founder & CEO Zomato
F. HALL OF FAME AWARDS
  Sub -Category Winners
F.1 Best Digital and Social Media Advertiser DBS Bank India
F.2 Best Advertiser on Mobile Castrol Power1
F.3 Best Digital and Social Media Agency of the Year Maxus India
F.4 Best Mobile Media Agency of the year Neo Ogilvy India