2016 Jury Chair
Senjam Raj Sekhar
Head of Corporate Communications
Flipkart
“I am honoured and delighted to chair the IPRCCA jury. I believe that there is no better time than now to recognise authentic PR campaigns. By this, I refer to communications campaigns that remain true to the values that Public Relations enshrines. We live in interesting times where consumer technology has made it possible for just about anyone to propagate sleekly packaged half truths, to circulate misinformation widely within a matter of seconds. As communicators, it is our responsibility to cultivate credibility in messaging, and to enable the general public to sift rumour from fact. I look forward to an invigorating discussions with other members of the jury and hope to see some truly outstanding entries.”